There are fewer and fewer businesses in the digital world that do not have a mobile app. This is because users also prefer to spend their time on a mobile app rather than on the web interface of their computer. Users prefer to shop and browse through apps rather than on mobile.
Putting your product on a mobile app will also increase your business’s e-commerce presence. Nowadays, almost everyone has a smartphone, everything is available to us through our smartphone, no wonder this has also led to the growth of e-commerce. If you have a mobile app, your sales will accelerate and conversions will increase.
Why should you upgrade your mobile app in 2022 when it comes to e-commerce?
1. You can reach more people
As I mentioned before, nowadays everyone uses their smartphone if they want to reach something, if they want to find out… But a smartphone is not enough to make people want to browse, because they need an app where they can do their shopping online in a simple, quick, and yet convenient way.
Mobile apps are an increasingly popular method, as they are downloaded once and can be used as soon as you log in. Time is getting shorter and this is attracting more and more people.
2. The risk is also reduced
Although people used to be afraid of mobile shopping because it was risky. However, this is not the case today. Apps allow you to access all your product listings in a single click, whereas you can’t always do that through browsers. Offer free home delivery and returns, so your customers will feel they have nothing to lose, so why not try one of your offerings?
3. Always available and accessible
Your phone is always at hand, and the apps on it are always ready to open and browse offers at your leisure. All this happens quickly, an important advantage in e-commerce. People nowadays don’t have to wait, they can do everything immediately. Time is an important influencing factor that you should pay attention to when developing your mobile app.
4. Risk-free online payment
Today, users prefer apps because they can provide fast and secure payments, unlike browsers, whose reliability is often questionable.
5. Positive impact on the user experience
Most mobile apps are built on user experience, and if you design the design, features, and options in a positive way for the users, they will be satisfied with the app, which will lead to growth in your business’s e-commerce.
6. Make the application usable offline
Of course, very few mobile apps can work offline, even though there is a great demand for them in the market. You can outperform your competitors if your app can work offline, so you don’t need to use data traffic to use it. Users love that.
I suggest you design your app so that it can be used offline, albeit in a limited mode. If users want to take advantage of all its features, they certainly need data traffic, but if they are happy with the limited features, they can use the app offline.
7. Notifications within the app
Of course be careful not to distract app users by always sending them notifications, however, if you want to keep them, it is important to keep in touch with them. By messaging them about new products, opportunities, and promotions within the app, you can easily keep them and they won’t get lost.
We can see that the world has now become mobile-centric, so there is no question that there is a need for mobile apps and their development in 2022 in the e-commerce industry. To learn more about Mobile apps click on tecnogeek.net
Now, I’m going to share with you some tips on why you should develop your mobile app in 2022 if you want to be a successful e-commerce business owner.
1. Less turnback rate
One of the biggest drawbacks of e-commerce is the high return rate for users. You’ve probably added a few products to your shopping cart, but for some reason, you didn’t end up buying any of them. The reason could be several factors.
The optimization of the website may be lagging, the functions may not be working properly, not to mention the loading speed. You can see that these factors can lead to a lot of negative user experiences. However, by developing mobile apps, you will get satisfied users who will not abandon the app if it is properly optimized and has a favorable loading speed.
2. Smooth checkout process
If the app is easy to use, users will be happy to recommend it to other users. It is therefore important that the app is easy to use. Everything should be clear to the users so that they will be loyal users of your app in the future. If users do get stuck somewhere, provide them with a place to ask questions and get answers in a short time.
3. You don’t have to spend a lot on marketing
This part is very much related to the previous point. If your users are satisfied with your app, you don’t need to spend extra money on advertising, because satisfied users will do that.
They will recommend you to others if everything is perfect for them within the app. Often the word of a satisfied user says more than anything else than a costly advertisement. Advertising is less trusted by people. However, the word of a familiar person is less questionable than the appearance of a paid advertisement on some media platform.
4. Loyal users
Since you no longer need to queue in shops for any product but only need to download and open an app to buy something, it is important to develop a trusting relationship with your customers. As I mentioned before, communicate with them. Keep in touch with them. If you have the opportunity, provide them with coupons, and discounts. These are always welcome and you can build a better loyal relationship with them, which will translate into more conversions.
Analytics are extremely important in the life of a business, as there is a lot of important information that can be accessed through analytics. This is also the case in the field of mobile applications.
Through analytics, you can find out where there are bugs in the app, get reports on sales, transactions, and the number of purchases, and also get feedback information. All of this is necessary for your app to continue to grow in the world of e-commerce.
What does an e-commerce app consist of?
The application consists of 3 panels. To build these 3 panels, you will need a Madrid App Development company responsible for properly deploying the 3 panels. I will share with you the list of 3 panels that the app needs to be built from:
- User (client) panel:
- User Registration
- Product Catalog
- Search and order
- shopping cart
- wish list
- Discounts/offers/coupons/e-gift cards 7.
- Product returns/exchanges
- Profile and history management
- Product comparison tools
- 10 Order tracking
- 11. notifications and alerts (for payments, orders, offers, and updates)
- 12. reviews and overviews
- Supplier panel:
- Supplier Registration
- Order management
- Notifications and alerts
- Administration Panel:
- Control Panel
- Management (customers, suppliers, product list, payments, notifications, etc.)
- Push notification
- SMS API integration
- evaluation and overview
- payment gateways
- GPS integration
- Cloud storage
- Multilingual (multiple locations)
- Chat integration
- Social media integration
- QR code generator
- Google Analytics
- Augmented Reality (AR) integration
And the main question? How much does it cost to create and develop an e-commerce mobile app?
The definition of cost is not always the same and straightforward, because it depends on different factors on how much it costs to create an e-commerce mobile app. It depends on factors such as:
- What application is it
- What features are included in the application
- Number of integrations
- Salary of the company that hires mobile apps
- Content-related costs
- Marketing costs
- Maintenance costs
But in case you’re wondering what the average cost is, the average cost to develop a mobile app is between $12,000 and $30,000. However, if the costs of the above-mentioned factors are higher, this amount can spread up to $100 000. But the cost invested will be recouped if you can build your mobile app well.
If you want your business conversion rates to increase, it’s not enough to have users browsing on mobile, you need a mobile app that will generate more conversions than you think. If you’re thinking about investing, the best possible investment is to create a mobile app to grow online sales and expand your business concept. With a mobile app, you will win in the e-commerce industry. If you’re not sure yourself and feel you need some help, I suggest you contact a mobile app development company that will help you get the best out of your app. Good luck!